La Bodega

___

Concept, Identity & Brand Collaterals

Year: 2014

A complete brand identity for La Bodega, a Mexican restaurant in Khan Market, New Delhi, conceived around the idea of a neighbourhood bodega - warm, intimate, and full of character. The logo and visual language were designed to evoke the feeling of a small, welcoming space where good food, conversation, and community come together. The project encompassed the entire brand experience, including the identity, menus, packaging, and signage.

Inspired by the vibrancy of Mexican cuisine and culture, the design system combines bold colour, expressive typography, and playful graphic elements to create a distinctive yet inviting atmosphere. Every touchpoint was developed as part of a cohesive brand system, resulting in an identity that feels authentic, memorable, and deeply rooted in the spirit of a contemporary neighbourhood eatery.

Services

Concept & Identity

← Previous

→ Next

A 17 Chittaranjan Park

New Delhi 110019

Enquiries

samira@studioeksaat.com

Internships

info@studioeksaat.com

___